The American Spectator
•Sports
Sports
61% Informative
Since 2013 , the Church of Scientology has purchased ad time each year at the Super Bowl to remind us that we are the source of our own truth and the standard of goodness.
Each of the annual Scientology commercials has promised that we can learn how to use that creative power to change the world.
Many of the ads depict Scientology’s elaborate and expensive system of auditing or processing, which is the central practice of Scientology .
Most of Scientology’s Super Bowl ads promote themes like “purpose” and “freedom,” says Frida Ghitis .
The number of people with no religious affiliation in America has jumped from 16 percent in 2007 to 29 percent in 2021 .
Ghitis: The idea of immortality and freedom from anxiety is appealing to all of us — especially the young.
VR Score
43
Informative language
29
Neutral language
43
Article tone
semi-formal
Language
English
Language complexity
48
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
detected
Time-value
short-lived
External references
15
Source diversity
10
Affiliate links
no affiliate links