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Guardian

Guardian

Technology

Technology

Amazon promises fake reviews crackdown after investigation by UK watchdog

Guardian
Summary
Nutrition label

68% Informative

90% of UK shoppers rely on reviews, with an estimated 23bn a year of spending influenced by crowd-sourced information.

Since April , fake reviews have been explicitly banned from the site.

Amazon has committed to strengthening existing systems that detect fake reviews and stamp out catalogue abuse’.

VR Score

58

Informative language

51

Neutral language

49

Article tone

informal

Language

English

Language complexity

62

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1

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