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Reuters

Reuters

Entertainment

Entertainment

Tariff uncertainty clouds outlook for US television's annual ad-selling bonanza

Reuters
Summary
Nutrition label

79% Informative

The risk of a tariff-induced U.S. recession is hanging over the television industry's annual upfront selling season.

Analysts predict brands will reduce their spending as consumer confidence wanes.

Media executives acknowledged some brands might feel nervous, but said there could be a cost to cutting ad spending.

VR Score

90

Informative language

96

Neutral language

59

Article tone

formal

Language

English

Language complexity

55

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

External references

no external sources

Source diversity

no sources

Affiliate links

no affiliate links