Hinge Health's IPO, Cockroach Mascot

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From 'Cockroach Award' to the Big Board: Hinge Health's unlikely path to IPO

Summary

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77% Informative

Digital health startup Hinge Health is pushing forward in an effort to make its NYSE debut.

CEO Daniel Perez has encouraged employees to think of themselves as cockroaches.

Hinge filed its prospectus on March 10 , announcing plans to trade on the New York Stock Exchange under the ticker symbol " HNGE ".

Perez and Gabriel Mecklenburg , Hinge 's executive chairman, started the company in 2014 .

The twins met while they were both pursuing PhDs in the U.K. Perez's twin brother, David , says he gave Perez "terrible advice" Perez is a hands-on CEO who expects a lot from his staff, employees say.

Hinge has come a long way since venture firm Atomico led the $8 million Series A investment in 2017 .

Executives will often prepare to discuss chapters from a book in their meetings.

Hinge's memo culture can be an adjustment, particularly for new employees.

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