Alissa Heinerscheid Joins LIV Golf
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Sports
LIV Golf hires Bud Light’s woke ex-marketing exec at a discount after her transgender marketing campaign cratered the brand

64% Informative
Alissa Heinerscheid has been working at LIV Golf since September , according to her LinkedIn page.
The disgraced former Bud Light VP has landed a new job at the controversial Saudi -backed sports league .
LIV is staying mum about its decision to hire Alissa , a former colleague said.
VR Score
59
Informative language
53
Neutral language
19
Article tone
semi-formal
Language
English
Language complexity
55
Offensive language
possibly offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
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Time-value
short-lived
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3
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1
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