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aluminium bottleMailOnline
•Science
Science
61% Informative
Costellore Pinot Grigio is the UK ’s first supermarket own-label aluminium wine bottle.
Aldi claims aluminium bottle is stronger and 75% lighter than a glass bottle of the same volume.
Lightweight packaging reduces the overall weight of shipments for delivery vehicles, which means lower fuel consumption and fewer greenhouse gas emissions.
The aluminium version is taller and thinner, which gives it an unfamiliar appearance.
VR Score
38
Informative language
26
Neutral language
26
Article tone
informal
Language
English
Language complexity
42
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
6
Source diversity
4
Affiliate links
no affiliate links
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