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Entertainment

Entertainment

Big John’s CEO on Diverging Denim Trends and Circular Concepts

Sourcing Journal
Summary
Nutrition label

71% Informative

Based in Kojima , Japan , Big John specializes in unfinished jeans that wearers can put their mark on.

The brand kicked off its denim business in the late 50s .

The name Big John is a play on founder Kotaro Osaki ’s name, since Kotaro is a similarly common in Japan as John is in predominantly English -speaking countries.

VR Score

55

Informative language

43

Neutral language

78

Article tone

formal

Language

English

Language complexity

41

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

long-living

Affiliate links

no affiliate links