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Amazon tests renaming Echo smart displays to Alexa

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Summary
Nutrition label

63% Informative

Amazon is testing changing the name of its Echo smart speakers and smart displays to Alexa .

Amazon ’s smart speakers have been called Echo since the first one launched in 2014 .

Alexa provides the main function of the speakers, with voice control being the primary way you interact with them.

If successful, the potential is there that Amazon may lean into its biggest brand name, Alexa .

VR Score

41

Informative language

27

Neutral language

59

Article tone

formal

Language

English

Language complexity

54

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1

Affiliate links

no affiliate links

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