Grocers Increase Ready-Made Meals
This is a Quebec news story, published by CityNews, that relates primarily to Guido Alfonsi news.
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•Business
Business & Economics
Grocers ramp up ready-made meals as Canadians balance convenience and costs

74% Informative
Grocers ramp up ready-made meals as Canadians balance convenience and costs.
Canadians spent $3.6 billion last year on meals from grocery stores, translating into 420 million meals.
Sobeys has responded to the increased interest by offering a more diverse range of meals in its stores.
At Fortinos , ready-made meals are a big part of the business, said Guido Alfonsi , vice-president of merchandising and marketing for the banner.
At Maxi — Loblaw’s discount banner in Quebec — the grocer partnered with local celebrity chef Jonathan Garnier to build a new suite of meals that launched in October .
VR Score
73
Informative language
71
Neutral language
44
Article tone
informal
Language
English
Language complexity
44
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
1
Source diversity
1
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