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'We're trying to invoke emotion': Stadium architects on what CGI tells fans

BBC
Summary
Nutrition label

75% Informative

Arup 's Chris Dite talks to BBC News about the design of Manchester United's new stadium.

Dite: "If you can sit the client in those front rows and make them feel like they're in it, that's where you start to really invoke an emotional response" The way the pitch and intensity of the crowd noise changes in the aftermath of a goal is based on data from stadium projects the firm have completed over the last 25 years .

Fans of rival clubs have commented it looks like a circus tent, a fitting reflection of the woes suffered by the Premier League's most valuable team.

For Dite, as much as modern stadium design now includes acoustic considerations and brand messaging, the core tenets have long been the same.

"You're not watching the action, you're in it," says Dite.

VR Score

77

Informative language

75

Neutral language

36

Article tone

informal

Language

English

Language complexity

40

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

medium-lived

Source diversity

1

Affiliate links

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