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Ford Pro introduces new features that strip away driver control from fleet vehicles

thetruthaboutcars.com
Summary
Nutrition label

67% Informative

Ford Pro announced a 40 percent increase in connected commercial vehicles over the last two years .

Connected vehicles have become the norm in recent years and have been marketed to fleet operators as a way to improve efficiency by amassing vehicle data.

But Ford Pro is now interested in giving fleet management more ability to control vehicles remotely.

Ford has claimed the above has been effective and cited a 25-percent reduction in speeding, 75-percent improvement in seat-belt use, and less vehicle idling.

Ford 's PR team had to pause the event so they could make a phone call in order to give a straight answer to questions about data-privacy protections in place.

Ford said the demand for data about commercial vehicles is "rapidly growing" It's nice to see an automaker going out of their way to answer complicated questions on contentious issues.

Ford obviously views things differently and wants businesses to see things its way because that will make it money.

VR Score

58

Informative language

56

Neutral language

56

Article tone

informal

Language

English

Language complexity

60

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

detected

Known propaganda techniques

not detected

Time-value

short-lived

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