Google Permits 'Fingerprinting'

This is a UK news story, published by MSN, that relates primarily to Google news.

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Technology

Profit over privacy? Google gives advertisers more personal info in major ‘fingerprinting’ U-turn

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64% Informative

As of February 16 2025 , Google is permitting fingerprinting’ - a stealthy technique which tracks things like IP addresses, screen resolution, operating systems, and even battery percentage - until it has a creepily accurate profile of you.

UK 's Information Commissioner’s Office said it considers fingerprinting to be, not a fair means of tracking users online.

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informal

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English

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