Entrepreneur Embraces Fargo's Cold
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•Science
Science
2 Nordic concepts this 34-year-old in North Dakota lives by to thrive in frigid winters: 'There's no such thing as inappropriate weather'

75% Informative
Jaymes O'Pheron is a serial entrepreneur and burnout coach for other business owners.
He says shifting your mindset to take ownership of your response to weather can "transform" your experience of winter .
He advises leaning into winter weather to "appreciate it, find beauty in each moment" and "find joy".
VR Score
67
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59
Neutral language
66
Article tone
informal
Language
English
Language complexity
41
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Attention-grabbing headline
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Known propaganda techniques
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Time-value
long-living
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7
Source diversity
6
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