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Multinational food and beverage firms push Canadian-made products amid tariff spat

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Summary
Nutrition label

71% Informative

Multinational food and beverage firms push Canadian -made products amid tariff spat.

Canadian viewers of the Super Bowl over the weekend may have noticed a new ad from Kraft Heinz .

The ad, set in the company’s Montreal factory, was put together in less than a week .

Lactalis Canada launched a guide for shoppers that includes information on what the labelling on their products means.

Yoplait Canada is also under French ownership, having been newly acquired by Sodiaal .

Thexton expects brands will continue to spend in the short term on ads, marketing and other ways to push their Canadian connections.

VR Score

67

Informative language

62

Neutral language

65

Article tone

formal

Language

English

Language complexity

49

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1

Affiliate links

no affiliate links