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Inside Super Bowl 2025 betting — how ESPN Bet concocts wild props, including Gatorade color

New York Post
Summary
Nutrition label

62% Informative

Gatorade Color was hit with a massive influx of bets — perhaps due to insider information — prior to Super Bowl 2024 .

Americans are expected to legally wager $1.39 billion on the Super Bowl this year , per the American Gaming Association , and those wagers are extensive considering the amount of props offered by books this year .

ESPN BET 's Director of North American Sports Trading, Adrian Horton , told The Post that big money isn’t moving this market but the sportsbooks has a close eye on the market.

VR Score

49

Informative language

40

Neutral language

25

Article tone

semi-formal

Language

English

Language complexity

30

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1

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