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Unilever VenturesTechCrunch
•Entertainment
Entertainment
74% Informative
Hindustan Unilever has agreed to acquire beauty startup Minimalist for about $342 million .
The consumer goods giant will initially acquire a 90.5% stake in the four-year-old direct-to-consumer brand.
The deal is expected to close in the June quarter , subject to regulatory approvals.
VR Score
76
Informative language
75
Neutral language
89
Article tone
formal
Language
English
Language complexity
57
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
no external sources
Source diversity
no sources
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