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calgaryherald

Calgary businesses making Dry January easier

calgaryherald
Summary
Nutrition label

59% Informative

The Dry January movement has gained momentum in recent years , with people choosing to forego, or cut back on, alcohol during the first month of the year for a variety of reasons.

The Canadian Cancer Society has created a fundraising initiative called Go Dry , encouraging people to go alcohol-free for the month of January while raising funds to support cancer research.

Some Calgary businesses are participating in the Dry January trend, catering to consumers wishing to cut back while still enjoying social activities associated with alcohol.

VR Score

48

Informative language

39

Neutral language

73

Article tone

formal

Language

English

Language complexity

64

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

1