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Meta wants AI characters to fill up Facebook and Instagram 'kind of in the same way accounts do,' but also had to delete a humiliating first run of its official bots

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Facebook and Instagram parent company Meta has deleted a swathe of experimental AI character accounts that were uncovered after a Meta executive indicated such content was "where we see all of this going" The 11 characters catalogued by 404 Media are united by that characteristic AI-gen uncanny blandness in their text posts and surreal horror in their images.

The one that's understandably caught the most flack was "Liv," a "proud Black queer momma of 2 & truth-teller".