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online messengers DemocratsWired
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74% Informative
The online right has spent more than a decade forging its own alternative media ecosystem out of the void conservative talk radio left behind.
Democrats criticized members of their party for engaging with what many consider problematic creators in the past.
While Democrats spent record amounts on influencer marketing in the 2024 cycle, a majority of the partnerships materialized in the three months before the election.
A recent study found that conservative-leaning podcasts hosted by figures like Rogan and Theo Von recently had anywhere from 25 to 33 percent higher engagement compared to shows that Harris went on, like Call Her Daddy.
The influencers who interviewed Trump this cycle were not political creatures and grew their audiences out of their careers and from within the entertainment industry.
VR Score
75
Informative language
71
Neutral language
67
Article tone
semi-formal
Language
English
Language complexity
57
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
2
Source diversity
2
Affiliate links
no affiliate links