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TikTok's e-commerce 'Shop' platform launches in Spain | TechCrunch

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Summary
Nutrition label

73% Informative

TikTok ’s e-commerce Shop feature is going live in Spain , the company announced on Tuesday .

Users in Spain will be able to make in-app purchases through shoppable videos and LIVE Shopping streams on their For You Feed .

The launch indicates that TikTok parent ByteDance is speeding up the expansion of the TikTok Shop in European markets as a potential U.S. ban looms.

VR Score

64

Informative language

56

Neutral language

63

Article tone

formal

Language

English

Language complexity

51

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Affiliate links

no affiliate links