Pittsburgh Steelers Towel Giveaway
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•'Often imitated but never duplicated': The anti-Terrible Towel movement isn't rattling the Steelers
76% Informative
Pittsburgh Steelers are 4 -0 in 5 road games through Week 11 .
Opposing teams have long tried to mitigate Steelers fans and their towel takeovers, but so far, nothing's worked.
In 1975 , sportscaster Myron Cope urged Steelers fans to bring dish towels of any color to Three Rivers Stadium during broadcasts.
The Cleveland Browns won't likely to distribute more rally towels against the Steelers Thursday night .
Myron Cope's invention of the Terrible Towel was "a stroke of genius," Gordon Gordon says.
More than 50 official editions are available through the Steelers ' pro shop, most for $ 14.95 .
Allegheny Valley School has received more than $8 million in royalties from sales of officially licensed Terrible merchandise.
The NFL is a copycat league, and so are its marketing departments.
Steelers fans in away crowds aren't necessarily traveling in from Pittsburgh .
Having a Terrible Towel was one of the easiest and simplest ways to hold on to their roots.
VR Score
79
Informative language
78
Neutral language
60
Article tone
informal
Language
English
Language complexity
38
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
1
Source diversity
1
Affiliate links
no affiliate links