logo
welcome
Wired

Wired

'Tanner Leatherstein' deconstructs luxury goods to see if they're worth it

Wired
Summary
Nutrition label

64% Informative

Volkan Yilmaz , aka Tanner Leatherstein , disassembles high-end handbags on camera to reveal their construction and quality.

He has amassed a significant following, with more than 400,000 subscribers on YouTube , 700,000 on Instagram , and 1.1 million on TikTok .

His videos have garnered tens of millions of views combined across his various platforms.

Tanner Yilmaz is a Turkish -born social media personality.

His videos debunking luxury brands' leather products have gone viral.

He says he's open to consulting with luxury brands on how to improve transparency and quality.

He's also an educator, teaching his followers how to recognize quality leather goods.

Through his content, Yilmaz is helping shape a new wave of informed consumers who are less interested in status symbols and more focused on the values behind their purchases.

True luxury isn’t about the logo, it’s about the artistry, materials, and values behind the brand.