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BBC

X users jump to Bluesky - but what is it and who owns it?

BBC
Summary
Nutrition label

68% Informative

Bluesky describes itself as "social media as it should be" It is a decentralised version of Twitter that no single person or entity owns the site.

It is currently picking up around one million new sign-ups a day.

Bluesky 's app continues to pick up significant downloads worldwide and was the top free app in the Apple App Store in the UK .

But if it is not making very much money, that would not be unusual for tech startups. In fact, Twitter , before it was purchased by Mr Musk in 2022 , only made a profit twice in its eight years of being publicly traded. And we all know how that ended - a massive payday for investors when the world's richest man paid $ 44bn ( 34.7bn ) for the privilege of owning it. For now, the future of Bluesky remains unknown, but if its growth continues, anything is possible..

VR Score

56

Informative language

46

Neutral language

71

Article tone

informal

Language

English

Language complexity

40

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

Source diversity

2

Affiliate links

no affiliate links