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Verge

Facebook is changing its primary metric to ‘views’

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Summary
Nutrition label

77% Informative

Meta has added a view count to posts on Threads .

The metric is how many times a piece of content shows up on a user's screen.

Views have been one of Elon Musk’s pet projects since he took over Twitter , now called X.

Like other methods of measurement created by tech companies, “views,” “impressions” and other metrics are arbitrary.

VR Score

71

Informative language

65

Neutral language

77

Article tone

informal

Language

English

Language complexity

47

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

medium-lived

Affiliate links

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