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Cafeteria raises $3M to connect brands with their most opinionated customers: teens | TechCrunch

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Summary
Nutrition label

77% Informative

Cafeteria connects teens with brands they are interested in so they can provide feedback about strategy and product development.

Teens get paid anywhere between $5 and $20 for their insights.

Cafeteria ’s CEO is Rishi Malhotra , who was co-founder of India -based music streaming service Saavn (now JioSaavn ) The startup is launching an iOS app Thursday .

The company thinks that its core strength is in collecting unstructured data and creating insights out of it. “We are building large language models that put the insight data in context. We are training different models that help us make sense of a lot of data,” Malhotra said. In the future, Cafeteria wants to make the brand engage better with teens and also offer a store credit or a percentage discount. The company is also building out the capacity for brands to run prompts against insight albums and search for different metrics..

VR Score

75

Informative language

72

Neutral language

75

Article tone

semi-formal

Language

English

Language complexity

48

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

medium-lived

External references

1

Source diversity

1

Affiliate links

no affiliate links