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Starbucks sharesBBC
•71% Informative
Brian Niccol says he will 'simplify' menu and 'fix pricing architecture' Starbucks shares fell by more than 4% after the announcement.
Firm reports preliminary quarterly profits showing sales and profits had dropped.
Mr Niccol took over as chief executive in September , but faced criticism over his plan to commute 1,000 miles ( 1,600km ) to headquarters on a corporate jet.
VR Score
78
Informative language
80
Neutral language
64
Article tone
informal
Language
English
Language complexity
50
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Attention-grabbing headline
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Known propaganda techniques
not detected
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short-lived
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