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premixed cocktailsvancouversun
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64% Informative
In the last several years , ready-to-drink cocktails, or RTDs, have swept through the beverage industry.
Vancouver could be called Ground Zero for the trend.
In 2013 , Delta distiller Goodridge & Williams launched Nütrl . It became the country’s fastest-growing vodka soda brand.
Northam Beverages , which has its origins in Kamloops and Whistler but is headquartered in Vancouver .
In June , Strathcona Beer Company joined fellow brewers Red Truck and Parallel 49 in the premixed cocktail market.
LOLO is a low-alcohol, low-calorie tequila-based RTD that comes in two flavours, tequila lime fizz and honey paloma fizz.
So far this year , RTDs have made up 15 per cent of sales compared to beer.
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VR Score
57
Informative language
51
Neutral language
48
Article tone
semi-formal
Language
English
Language complexity
39
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
10
Source diversity
6