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Passionfroot partnersTechCrunch
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81% Informative
Berlin -based startup Passionfroot is building a toolkit and marketplace for business, productivity-focused creators for brand collaborations.
The company, founded by Jen Phan , has raised $3.8 million in a seed funding round led by VC Supernode Global .
Creators can build a storefront for ad or brand partnership slots they have on their different channels, including newsletters, YouTube , LinkedIn and TikTok .
King also added that 87% of Passionfroot partners are organically, proving that the company has a strong network effect. Startups like VSCO for photographers, Agentio for YouTubers , and Catch + Release for licensable assets have tried to formalize transactions and partnerships between brands and creators. Large-scale social networks like Instagram , YouTube , and TikTok have also experimented with building platforms around matching brands and creators..
VR Score
77
Informative language
72
Neutral language
77
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formal
Language
English
Language complexity
52
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Hate speech
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Attention-grabbing headline
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Known propaganda techniques
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Time-value
long-living
External references
3
Source diversity
3
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