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Digitas CEO Amy Lanzi on influencers, creators, and AI

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72% Informative

Digitas CEO Amy Lanzi is on the heels of the $500 million acquisition of influencer marketing agency Influential .

We recorded this conversation live onstage in New York City at an event graciously hosted by Adweek .

The idea is to use AI to examine all of the content on the platform, find the right influencers reaching the right audiences.