dupe culture has gone supernova over the last few years. Here's why

A shorthand for duplicate, dupes are cheaper alternatives that are basically the same as the real thing.

Roughly one-third of all US adults have intentionally bought a dupe, according to Morning Consult .

In the UK , research by Mintel shows 47% of consumers are now open to buying luxury lookalikes in 2024 .

Italian handbag brand Italic offers high-quality products at a more accessible price point.

Quince 's strategy is built on the belief that luxury can—and should—be more accessible.

Luxury brands have traditionally kept their manufacturing processes shrouded in secrecy.

But Quince works globally to source manufacturing partners that share their commitment to transparency.

Luxury brands have created an enormous gap between what consumers are paying for and the real value of the product.

In July , Italian prosecutors alleged sweatshop-like conditions in factories supplying certain products for high-end labels such as Dior and Armani.

Luxury brand Loro Piana became embroiled in scandal after an investigation revealed the material behind their $ 9,000 sweaters was sourced by low-paid workers in Peru .