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carbon footprintsTechCrunch
•75% Informative
Brian O'Kelley sold his ad platform AppNexus to AT&T for a reported $1.6 billion .
He was watching a lecture through MIT about the carbon footprint of a banana.
He found a platform for tracking carbon in digital ads might look like.
Scope3 gathered data and built models to identify how it drives carbon emissions.
GV led a $25 million round to help the startup move into AI .
VR Score
76
Informative language
73
Neutral language
52
Article tone
informal
Language
English
Language complexity
46
Offensive language
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Hate speech
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Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
2
Source diversity
2
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