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synthetic nicotine productsBoston University
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82% Informative
E-Cigarette Brands are Skirting the Rules about Health Warning Labels on Instagram , study finds.
The FDA passed a requirement in 2022 that says health warnings need to take up 20 percent of the advertising for e-cigarettes that contain synthetic nicotine.
Researchers found that in over 2,000 Instagram posts from 25 different synthetic nicotine brands, the vast majority did not include warning labels.
Instagram lists tobacco products, electronic cigarettes, “and any other products that simulate smoking” on their list of prohibited branded content.
But synthetic nicotine products are flouting that rule.
“Our study indicates that e-cigarette brands are creating Instagram posts advertising their products with seemingly no enforcement by the social media platform or government,” Fetterman says.
VR Score
81
Informative language
80
Neutral language
57
Article tone
semi-formal
Language
English
Language complexity
66
Offensive language
not offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
medium-lived
External references
8
Source diversity
7
Affiliate links
no affiliate links