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Google advertiser demandVerge
•70% Informative
Stephanie Layser , a former programmatic advertising executive at News Corp , testified in federal court on Tuesday .
She was testifying as a government witness in the Justice Department’s second antitrust case against Google .
The DOJ is accusing Google of monopolizing the markets for ad tech tools and tying together two of its products.
Former VP of engineering for display and video ads at Google said he still has PTSD’ from his time at Google .
Eisar Lipkovitz said he recognized a potential conflict of interest in the way DFP and AdX were integrated.
Still, he credited a lack of alternatives to Google’s DFP to the difficulty of running such a product.
VR Score
78
Informative language
80
Neutral language
73
Article tone
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English
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50
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