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innovative advertisingCNN
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71% Informative
A record 26% of marketers plan to decrease their spending on X in 2025 .
It's the biggest recorded pullback from any major global ad platform.
Big brands have retreated from X over concerns about content moderation and uncertainty over the platform’s direction.
Consumers feel more positive about ads on X because there are fewer than there used to be, according to Kantar .
VR Score
73
Informative language
73
Neutral language
42
Article tone
formal
Language
English
Language complexity
59
Offensive language
likely offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
1
Source diversity
1
Affiliate links
no affiliate links