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Andreessen Horowitz leads $80 million bet on startup seeking to tame AI with copyright

Fortune
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Story is the brainchild of S.Y. Lee , an Oxford -educated South Korea native, and Jason Zhao , who studied at Stanford and spent two years at the Google AI subsidiary DeepMind .

The startup is building a service that will let creators rapidly wrap intellectual property around their works.

Story will act as a "QR code for IP " and offer modular units that amount to a sort of " Lego IP" Story has raised $80 million in funding and is slated to be available to the public in November .

Story is partially inspired by the Creative Commons model, Zhao says.

Zhao says the platform is built to appeal to creators of " second tier IP " who are creating large volumes of data sets, memes, character traits and so on.

Zhao: Generation of creators who come of age using AI tools are akin to the generation of social media stars who came of age.