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Wired

Wired

Supplements Companies Are Cashing In on the Ozempic Wave

Wired
Summary
Nutrition label

62% Informative

More than 15 percent of adult Americans have tried a weight-loss supplement.

GLP-1 agonist drugs like semaglutide and tirzepatide mimic a natural appetite-suppressing, blood-sugar-regulating hormone called glucagon-like peptide-1.

The supplement industry has a long, tangled history with the world of diet aids.

Alternative GLP-1 supplements face skepticism about their claims.

Some health experts question whether these offerings are worthwhile.

The FDA cannot force supplement-makers to conduct premarket testing to demonstrate that their products contain what they say they contain.

The regulatory environment is often described as a wild west.

Supergut ran its own double-blind, placebo-controlled clinical trial, which is not yet common in this corner of the industry.

It found that taking the prebiotic shakes helped regulate blood sugar better than placebos in the study participants.

But experts are skeptical about the new category of supplements sold with “ GLP-1 ” branding.