It Ends With Us Box Office Success

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'It Ends With Us': What Blake Lively, Justin Baldoni and the cast have said about making the movie as feud rumors swirl

Summary

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It Ends With Us had a stellar opening at the box office, no doubt boosted in part by online speculation about a rift between Blake Lively and Justin Baldoni .

In its opening weekend , the Sony Pictures film made $50 million .

It's unclear if any of Lively ’s cut was used in the final film.

Director Colleen Baldoni says Blake Lively's "energy and imprint is all over the movie and really, really made the film better, and from beginning to end" Lively sidestepped the question about having the actor/director as a screen partner.

Ryan Reynolds wrote a key scene at the beginning of the movie, not even the screenwriter knew that until Lively spilled the beans.

The actor, who played Lily ’s childhood sweetheart Atlas , did talk about working with Baldoni , telling People he did a “great” job juggling his roles as actor, director and producer.

Crisis public relations pro Molly McPherson speculates it could be “manufactured” drama to help the film's bottom line.

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