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Summary

Coca-Cola's Olympic Sponsorship Criticized

This is a news story, published by Wired, that relates primarily to Coca-Cola Company news.

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controversial Olympic sponsors
Wired

Wired

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Public Health Experts Want the Olympics to Drop Its Oldest Sponsor

Wired
Summary
Nutrition label

75% Informative

Coca-Cola Company is the longest-standing sponsor of the Olympic Games .

Calls from public health experts for the International Olympic Committee to end the partnership have grown louder over recent years .

The 2024 Olympics are in fact sponsored by Sanofi , a pharma company that researches diabetes and potential treatments.

Coca-Cola’s 14 -person athlete roster was revealed in the lead up to the 2024 games.

The face of this image is this image, in which the athletes hold bottles of Coca-Cola's drinks.

Certain athletes hold full-sugar Coke-Cola itself, which has 53 grams of sugar per 500ml—almost double the recommended daily sugar intake for an adult.

VR Score

64

Informative language

56

Neutral language

45

Article tone

formal

Language

English

Language complexity

63

Offensive language

not offensive

Hate speech

not hateful

Attention-grabbing headline

not detected

Known propaganda techniques

not detected

Time-value

short-lived

External references

23

https://www.forbes.com/sites/nancyhuehnergarth/2015/11/24/emails-reveal-how-coca-cola-shaped-the-anti-obesity-global-energy-balance-network/https://www.ucsusa.org/resources/how-coca-cola-disguised-its-influence-science-about-sugar-and-healthhttps://www.lemonde.fr/en/m-le-mag/article/2024/05/09/coca-cola-and-the-olympics-the-story-behind-a-sweet-relationship_6670926_117.htmlhttps://tobacco.stanford.edu/cigarettes/smoking-in-sports/olympics/https://www.nhs.uk/live-well/eat-well/food-types/how-does-sugar-in-our-diet-affect-our-health/#:~:text=Adults%20should%20have%20no%20more,day%20(5%20sugar%20cubes).https://olympics.com/ioc/partners/ab-inbevhttps://econsultancy.com/coca-cola-reveals-lessons-learned-from-its-london-olympics-marketing/https://www.cspinet.org/press-release/cspi-and-global-health-groups-urge-olympics-ditch-coke-sponsorshiphttps://csts.ua.edu/sports/olympics/https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7310804/#:~:text=Globally%2C%20an%20estimated%20462%20million,world's%20population%20(Table%201).https://www.sanofi.com/en/paris-2024-partnershiphttps://www.kickbigsodaout.org/https://www.ispo.com/en/markets/sponsors-olympic-games-these-are-olympic-fundershttps://www.coca-colacompany.com/media-center/the-coca-cola-company-launches-olympic-and-paralympic-games-campaign-for-north-america-featuring-versatile-roster-of-athletes-and-brands#:~:text=The%20work%20includes%20activations%20and,Anna%20Hall%2C%20Athing%20Mu%2C%20Brookehttps://www.goodto.com/food/sugar-in-coke-524085https://www.rethinksugarydrink.org.au/how-much-sugarhttps://www.powerade.com/partners#:~:text=Hydration%20made%20for%20champions.,sports%20drink%20of%20Paris%202024.https://www.adph.org.uk/2024/01/dismay-at-ab-inbev-olympic-deal/https://olympics.com/ioc/partners/coca-cola-mengniuhttps://olympics.com/ioc/partnershttps://www.snopes.com/fact-check/cocaine-coca-cola/https://cancerletter.com/in-the-archives/20240726_5/https://olympics.com/en/paris-2024/spectator/medical-information

Source diversity

20

www.forbes.comwww.ucsusa.orgwww.lemonde.frtobacco.stanford.eduwww.nhs.ukolympics.comeconsultancy.comwww.cspinet.orgcsts.ua.eduwww.ncbi.nlm.nih.govwww.sanofi.comwww.kickbigsodaout.orgwww.ispo.comwww.coca-colacompany.comwww.goodto.comwww.rethinksugarydrink.org.auwww.powerade.comwww.adph.org.ukwww.snopes.comcancerletter.com

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