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85% Informative
Fleet sales have raked in about $18.7 billion in adjusted earnings and $184.5 billion in revenue since 2021 .
Wall Street has called it a "hidden gem" and Ford 's " Ferrari ," referring to the highly profitable Italian sports car manufacturer.
Many fleet sales, especially daily rentals, have historically been viewed as a negative for auto companies.
Ford is aiming to achieve $1 billion in sales of software and services in 2025 , led by its fleet and commercial business.
Chrysler parent Stellantis is relaunching its " Ram Professional " unit this year with goals of achieving record profitability in 2025 .
GM Envolve , formerly known as GM Fleet , reorganized the automaker's business to be a one -stop shop for fleet customers.
Ford last month announced plans to expand Super Duty production, including to "electrify" Super Duty trucks.
"We believe we will be a first mover" in multi-energy Super Duty , Farley said.
Ford also has started highlighting their portfolios of different powertrains such as hybrids and plug-in hybrids.
VR Score
90
Informative language
93
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