Wired
•TikTok Shop Has a Snail Slime Problem
59% Informative
Snail mucin, a skin-care product, is exploding on TikTok Shop .
People are posting videos of two versions of the product labeled as COSRX , side by side and asking a simple question: Is it the right kind of slime? TikTok has ambitions to bring in $20 billion in merchandise sales this year .
Counterfeit and fake products are banned from the shop.
TikTok Shop is like cramming Amazon into every function of the app.
Users can look for products in the app’s search tool, but the algorithm will also force videos into your TikTok feed.
Live shopping hasn’t taken off as well in the US as it has in other countries.
VR Score
29
Informative language
10
Neutral language
52
Article tone
semi-formal
Language
English
Language complexity
42
Offensive language
possibly offensive
Hate speech
not hateful
Attention-grabbing headline
not detected
Known propaganda techniques
not detected
Time-value
short-lived
External references
8
Source diversity
6
Affiliate links
no affiliate links