From used jock straps to Burrow's megadeal: How the once-cheap Bengals have leveled up

Cincinnati Bengals signed quarterback Joe Burrow a five-year contract worth $275 million .

Last week , the Bengals rewarded Burrow with an average annual value of $55 million .

The Bengals had a reputation of being one of the cheapest franchises in the NFL .

Former All-Pro linebacker Takeo Spikes says the Bengals have chipped away at that narrative.

Spikes: "They finally turned it around".

Cincinnati gave DJ Reader a four-year contract worth $53 million , the highest amount the team had ever given to an external free agent.

The Bengals are also the only team not to offer nutritional supplements to players.

Cincinnati has upgraded its training room and cold tubs for its players.

Bengals head coach Andy Taylor has been given strong support from the front office since he arrived in 2019 .

The front office has made it a point to enhance the fan experience, strengthening relationships with former players and creating a more positive image for the franchise.