Spotify Wrapped – why do we love so much when Spotify spies on us?

Spotify Wrapped is the final product of a 12-month-long surveillance campaign the music streaming giant managed to turn into something to look out for in December .

Spotify 's most recent privacy policy doesn't really answer how its AI models take care of our data.

Spotify collects user data such as profile name, email address, password, gender, date of birth, street address, and even your school.

Spotify 's data tracking is so intrinsic to how it operates that there's no way to avoid it completely.

There are still some steps you can take to enjoy a more private Spotify experience.

Spotify also actively shares your data with third -party vendors for commercial purposes.

Data sharing makes our information vulnerable to security risks such as data breaches, too.